How do you as a business go about successfully implementing social media monitoring in your organisation? What process should you use, and what are the best tools? These are all great questions that many organisations are asking themselves today.
Together with Nick Garner at Unibet and Razmus Svenningson at Betsson group, we covered the theory, the tools and the campaigns in a very encompassing presentation on Social media monitoring at the EiG conference in Milano earlier this year.
The video is found here and is currently only available to EiG Replay paid subscribers. However you can find the presentations slides here:
