The marketing meetings must have been creative at BNP Paribas France this past week. (Full disclosure: I’m both a Facebook Fan and Customer of BNP Paribas in France). This week the +100K Facebook Fans are all given a welcome offer if they sign up for an account with them, you get a free account plus debit [...]
Tag Archives | facebook
The new Facebook profiles are here
Have you upgraded your Facebook profile to the new one yet? What do you think of it? It reminds me, design wise, about the previous profiles before we got the wall as default…
Facebook’s new messaging system
Facebook announced yesterday an overhaul of their messages system which will be rolled out to users in the coming months. As I wrote yesterday, the Microsoft and Facebook partnership has seen heavy integration of Facebook sharing capabilities in docs.com. Today, we also got to know that Microsoft’s docs.com will be a part of the new [...]
Docs.com now integrates with Facebook Groups
The new Facebook groups has been live for a couple of weeks now. We all probably speculated in if it could be a serious tools for work collaboration and adopted by larger enterprises. Well, now there’s a serious competitor in the cloud to Google’s Docs, it’s from Microsoft (who has invested heavily in Facebook) and [...]
Facebook: Unfriend coal [Video]
The Greenpeace campaign against Facebook’s new coal powered power plant continues. Today they released a timely video pointing out Mark Zuckerburg as the one who can make a change for 500M friends. Earlier this month I commented on Greenpeace’s open letter to Mark Zuckerburg.
Will Facebook win the check-in war? [Video]
The long anticipated feature ‘places’ is now live in some countries for Facebook’s mobile apps. How will foursquare, gowalla and other dedicated check-in apps respond to this? Will you check-in with places or stick to your current check-in app?
Social media, power to the user [Article]
Last year in April I wrote this article for the Technology Sunday, a monthly supplement to the Times of Malta newspaper. I had been attending the AdTech conference in Paris and was inspired by Blake Chandlee’s presentation about Facebook today and tomorrow. Download the article ”Power to the user“ [PDF-file].
Social Media defined, 5 key areas of social media tools & technologies
We’ve said that this is all about tools & technologies, but how do you converse around the unavoidable topic “social media”? Ever came across the marketing guy complaining that his social media efforts are not working or paying off. Did it sound something like this: “I’m Johnny and I’ve setup a facebook fan page and I’m [...]
About Joakim Nilsson
Joakim has 6 years experience from the online gaming industry working with customer service, marketing campaigns, affiliates (B2B), website content management, project management, strategic development and planning.
During the last 2 years he has led various programs focusing on how social media tools and technologies can effectively support the business, both in terms of designing campaigns but also with a strong focus on integrating social media as a core component of the business. Joakim is since 2010 working as Head of Social Media at Betclic Everest Group.
Blog disclaimer: Views and opinions expressed here are my own and don't necessarily reflect the ones of my employer.
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