Tag Archives | social media marketing

You’re new in town, how do you chose your restaurant?

By on September 3, 2010 in Travel

The tripadvisor iPhone app is a must have when new in town looking for a good place to eat. It’s not in the app, the technology, but all the authentic reviews of restaurants it covers. I’m being swamped by signs, commercials screaming for my attention to chose their place. But I will do my home [...]

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Does your marketing deserve the attention?

By on August 17, 2010 in Opinions, Strategy & Organisation

If you’re like me, a bit tired reading about “old rules of marketing” and how the “advertising age is dead”, here’s how it works. And it’s dead simple. Every marketing manager wants to get attention for his products or services. There are four ways to get this attention. Buy attention – TV-spots, radio commercials, print adverts, pay-per-click [...]

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